The Challenge

Create powerful retail in-store strategies and shopper campaigns for the British Heart Foundation, some of which feature real people affected by heart disease. For roll-out across BHF High Street stores and all digital platforms.

BHF Spring campaign
BHF summer photoshoot art direction planning
British Heart Foundation BHF campaign work

The Solution

We have developed new and exciting graphics, photographic and illustrative solutions which promote the great range of new and used products available at the British Heart Foundation.

BHF furniture & electrical store planning
POS graphics of BHF in-store christmas campaign
BHF furniture & electrical store exterior

The Result

The new in-store campaigns have been very successful in communicating the wider fashion and furniture and electrical offers. Feedback from customer research groups has been equally positive.

BHF Autumn campaign