The Challenge

Helping to maintain St Pancras stations iconic status in London.

St Pancras brand guidelines
cover of HS1 marketing strategy booklet for st pancras station

The Solution

The development of a brand and marketing strategy for HS1 and the design and development of campaigns to help support the marketing strategy.

Christmas campaign POS graphics for HS1 in st pancras station
Christmas campaign graphics for HS1 in st pancras station
POS graphics for HS1 in st pancras station

The Result

A cohesive and inspiring marketing and brand strategy that has enabled forward planning and greater consistency across all communications channels.

christmas illustrated graphics for HS1 in St Pancras station
christmas graphic created for HS1 St Pancras christmas campaign