Getting a new range of farm products into major retail chains following the launch of a collection of premium products in 2017. We were tasked with creating a new brand identity for The Farmer’s Son to apply across all marketing collateral with a major focus on packaging.
Brand strategy
Brand identity
Video content
Packaging design
What we delivered
We have developed a new brand identity that delivers on the mix of heritage, modernity and the natural attributes of the brand, creating a hand-crafted feel with a strong typographic and colour-based solution.
“Beyond fully understood what my brand and business are about. The new packaging and clear brand identity have gained a lot of positive feedback and we could not be more delighted! I would highly recommend choosing Beyond for any company looking to take their business forward to the next level.”
Peter Mitchell, The Farmer's Son Founder & Director
Why it was game changing
The new packaging has been presented to a range of large retailers who have decided to stock the range in their stores including the key target client Ocado.
The Farmer's Son
