The Farmer’s Son

Getting a new range of farm products into major retail chains following the launch of a collection of premium products in 2017. We were tasked with creating a new brand identity for The Farmer’s Son to apply across all marketing collateral with a major focus on packaging.

Brand strategy Brand identity Video content Packaging design
Farmers-Son_Bacon Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design
beyond London

What we delivered

We have developed a new brand identity that delivers on the mix of heritage, modernity and the natural attributes of the brand, creating a hand-crafted feel with a strong typographic and colour-based solution.

The Farmer's Son illustration of cows and pigs on the farm Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design

“Beyond fully understood what my brand and business are about. The new packaging and clear brand identity have gained a lot of positive feedback and we could not be more delighted! I would highly recommend choosing Beyond for any company looking to take their business forward to the next level.”

Peter Mitchell, The Farmer's Son Founder & Director
Three pack of the farmers son packaging products Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design
shipper packaging for The farmers son black pudding Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design

Why it was game changing

The new packaging has been presented to a range of large retailers who have decided to stock the range in their stores including the key target client Ocado.

The Farmer's Son brand brochure Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design
The Farmer's Son price tickets Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design
Farmers-Son_Sausages Beyond London The Farmers Son - Brand Identity & packaging design Logo Design Point of Sale Design