The Farmer’s Son

Getting a new range of farm products into major retail chains following the launch of a collection of premium products in 2017. We were tasked with creating a new brand identity for The Farmer’s Son to apply across all marketing collateral with a major focus on packaging.

Brand strategy Brand identity Video content Packaging design
beyond London

What we delivered

We have developed a new brand identity that delivers on the mix of heritage, modernity and the natural attributes of the brand, creating a hand-crafted feel with a strong typographic and colour-based solution.

The Farmer's Son illustration of cows and pigs on the farm

“Beyond fully understood what my brand and business are about. The new packaging and clear brand identity have gained a lot of positive feedback and we could not be more delighted! I would highly recommend choosing Beyond for any company looking to take their business forward to the next level.”

Peter Mitchell, The Farmer's Son Founder & Director
Three pack of the farmers son packaging products
shipper packaging for The farmers son black pudding

Why it was game changing

The new packaging has been presented to a range of large retailers who have decided to stock the range in their stores including the key target client Ocado.

The Farmer's Son brand brochure
The Farmer's Son price tickets