We partnered with Movementum, to help bring a completely new philosophy in movement health to market. Drawing on experience with some of the biggest names in sport and media, they were poised to create a brand that would redefine wellness – even pre-launch, the concept attracted interest and collaboration from established brands and luxury service providers – creating the perfect platform to launch a totally new category in premium movement health, including services and products to reach a much wider audience.
Naming
Brand strategy
Brand identity
Brand guidelines
Brand communications
Video content
Social media
Website design
Packaging design
Interior concept design
Interior refurbishment
What we delivered
We developed a comprehensive brand strategy, visual brand identity and packaging design for a completely revolutionary range of premium movement health products and services.
The brand identity reflects the sophistication and credibility of the offering – combining premium aesthetics with a sense of innovation and accessibility to reach a wider, more diverse audience.
Alongside packaging, we developed social media strategy and assets to support the launch the product to market.
We also assisted in interior design for their gym space within a luxury London hotel, creating environmental graphics, signage and wayfinding to reinforce to brand ethos.
“Fantastic working with you and your team on Movementum  – thank you for helping to make the concept a reality!”
Stephen Price – Founder
Why it was game changing
The work culminated in the creation of an entirely new category, premium movement health, Â positioning Movementum as a pioneering force in the wellness space. The brand has already attracted high-level collaborations and industry attention, even before launch, setting the stage for strong commercial impact and cultural relevance in the movement and wellness sectors.
